November 30, 2011

ASCAP Members: License Your YouTube Synchs Through NMPA & HFA

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ASCAP always wants our members to be aware of new opportunities to make money from their music. That's why we're pleased to let you know about a new revenue stream for independent publishers (including self-published songwriters and composers) whose music is used on YouTube.

The National Music Publishers' Association (NMPA) and The Harry Fox Agency (HFA) have negotiated the terms of a license agreement with YouTube on behalf of all independent music publishers. The agreement will allow publishers to get synchronization fees based on user-generated videos uploaded to YouTube.

The agreement grants YouTube the right to synchronize a publisher's musical works with certain videos posted by YouTube users. When that music is used in videos for which YouTube receives advertising revenue worldwide, YouTube will send royalties to HFA for distribution. YouTube has created a recoupable "advance pool," which is divided among the publishers that have opted in to the program by January 16th, 2012. More details can be found at http://www.youtubelicenseoffer.com.

Keep in mind that this agreement does not extend to any right of public performance. In other words, this is completely separate from ASCAP performance royalties from YouTube. ASCAP publishers that choose to participate are still eligible for ASCAP performance royalties based on YouTube streams.

To participate in the advance pool, you need to sign up for the YouTube direct licensing agreement at http://www.youtubelicenseoffer.com by January 16th, 2012.