The Nineties ushered in unprecedented technological growth. ASCAP continued to demonstrate its leadership with ACE, the first interactive online song database, and EZ-Seeker, software for tracking Internet performances. The ASCAP Member Card was introduced. Among the benefits offered: the ASCAP MasterCard, the Member Investment program and Music Pro, insurance designed for the music professional.
Along with new technology came new music. Hip hop grew ever more popular and Seattle bands Pearl Jam and Soundgarden led the pack in the rock revolution of the 90's. Member artists swept all 15 MTV Awards in 1998.
The 90's saw 50 Cent, Beck, Mary J. Blige, Deana Carter, Sean "P. Diddy" Combs, Missy Elliott, the Fugees, Juan Gabriel, James Newton Howard, Enrique Iglesias, Jay-Z, Jewel, Billy Joel, Beyoncé Knowles, Dave Matthews, Joni Mitchell, Alanis Morissette, Nelly, Alan Silvestri, James Taylor, Timbaland, Hans Zimmer, John Zorn and ZZ Top become member-owners.
Latin Music ascended into the mainstream and ASCAP launched its Latin Membership division. Marc Anthony, Johnny Pacheco, Arturo Sandoval, Joan Sebastian and Olga Tañon are ASCAP writer/artists known to music lovers worldwide. Today's chart-topping Latin songwriters, including Omar Alfanno, Roberto Livi and Rudy Perez, are all ASCAP member-owners.
Into the 2000s >>>